One Show Merit
Mashies Gold – Best Use of Pinterest
Research showed it takes people an average of 113 days to choose a paint color. Further, painters aren’t brand loyal, so when they finally choose a color, the paint chip they show the clerk determines which brand they buy.
So we created the first tool that uses Pinterest to turn Boards and Pins into Valspar paint chips – helping people find colors they subconsciously already love.
Adweek Ad of The Day
Creativity
Clube de Criação
Campaign US
Liquid-Plumr doesn’t just destroy the toughest clogs, it makes destroying them easy. So easy, that anyone can do it. Anyone can be a plumber. And we believe that’s powerful.
There's A Plumr In All of Us
When you have the BMO Harris Debit Card, it's like the team is always with you. At the grocery store, at your kid's birthday party, but definitely not in the bedroom. If you can read the numbers on the Blackhawks Card, next round is on me.
We created three spots to celebrate Boeing’s 100th that started as a pre-roll buy and were liked so much that they made it to TV. Each spot captures the awe-inspiring process that starts with a single spark in the mind of a Boeing engineer, and takes us through Boeing's landmark products, celebrating 100 years of technological triumphs in Space, Defense and Commercial travel.
Insitu developed an intuitive, customizable and professional autonomous-aircraft-control-system and wanted to advertise it to commercial enterprises.
If that sounded complicated, it's because it was.
We simplified. And also flew a satellite about the size of a toaster around the globe, telling it precisely when to take a picture, to compose these ads.
Jon and Val love a good joke. And they also love that Valspar Clean Paint is VOC free. And when you're expecting babies, a healthy and safe household painted with VOC free paint is what you need. These are the spots where talking chameleons are pregnant.
The iconic Old Colony Building in Chicago's South Loop found itself with new ownership that wanted to renovate the building into luxury student apartments. I got to decide what that looked like. ArcAtOldColony.com
Boeing has over 20,000 Veterans working for them, and while other companies may hire hundreds of thousands, they certainly aren't hiring aerospace engineers. That's the difference.
Chicago ADDY Gold
It feels good to help people do good. We created a national retail program for ConAgra Foods that inspired moms to give over 3 million meals to hungry kids across America.
